Public Awareness ads
Yesterday I saw a good public awareness ad by Government of India on listening music through headphones on roads. Thre is a animated character called Chintu who is very fond of music and always listens through headphones wherever he is. One day he puts on his headphones and start walking on the road. He could not hear the horn of the approaching vehicle and meets with a fatality. The ad was concise but the message is clear. Nowadays many would have observed that people put on the headphones and start listening to music the moment they get out of their house. This does not stop when they cross the roads, get on or off the buses / trains. The people walk and act like Zombies and does not even respond normally. In my childhood, whenever I listened to radio (cricket commentary) for more than an hour my mother used to shout at me stating that continuously listening to such loud sounds from a close range impairs hearing. She was a semi-literate and told this out of common sense. I wonder w...